Enhancing brand accessibility, Volkswagen India inaugurates its 14th sales touchpoint in Delhi NCR

October 19, 2023

• Coming closer to customers in Delhi NCR: three new touchpoints introduced within a month at Lajpat Nagar, Faridabad and Sector 63, Noida
• The newly inaugurated Volkswagen City Store Delhi South comprises of a 35+ team that will cater to existing and prospective customers in the region
• With a 4-car display area, the Delhi South City Store houses India’s safest product portfolio, Taigun and Virtus (5-star GNCAP rated for adult & child occupant protection), and the global best-seller, Volkswagen Tiguan
• Enhancing brand accessibility with a strong network of 14 sales and eight service touchpoints in Delhi NCR taking the total network strength to 190 new and pre-owned car sales and 133 service touchpoints across 142 cities in India.

Delhi NCR: Solidifying its presence it’s the Delhi NCR region, Volkswagen India inaugurates its 14th sales touchpoint at Lajpat Nagar today. Within a month, the brand has introduced three new touchpoints at Faridabad, Sector 63, Noida and Lajpat Nagar taking the brand closer to customers. The ongoing network expansion strengthens the brand presence to 14 sales and eight service touchpoints in Delhi NCR.

Volkswagen India's consistent expansion efforts underscore its dedication to the Indian market. With a growing network of touchpoints, the brand aims to offer unparalleled service and world-class products to its existing and prospective customers. The new facility enhances the accessibility of the Brand in the region. With a team of 35+ members, the new sales touchpoint at Delhi South City Store (Lajpat Nagar) houses India’s safest product portfolio, Taigun and Virtus (5-star GNCAP rated for adult & child occupant protection), and the global best-seller, Volkswagen Tiguan in a 4-car display.

Highlighting the significance of the Delhi NCR market, Mr. Ashish Gupta, Brand Director, Volkswagen Passenger Cars India, said, “We set out this year with a target of bringing Volkswagen experiences closer to customers across India. By specifically focusing on a robust network expansion plan we have successfully achieved significant growth in our footprint across the country. This can be witnessed with the inauguration of three new touchpoints in Delhi NCR within a month. This demonstrates our commitment to serving customers and ensuring that our premium product portfolio of safe, Germanengineered, and fun-to-drive cars is accessible to customers in India.”

Mr. Anand Wadhwa, Managing Director of Frontier Group, who is at the helm of the newly opened outlet, added, "Volkswagen and Frontier Group have a decade long partnership in India and we are delighted to be part of their network expansion strategy. Together with the brand, we are committed towards offering superior customer experience and services in the Delhi NCR region.”

For more details on the product and services offered by Volkswagen, customers can visit their nearest showroom or the Volkswagen India website.

Media Information

Address of Volkswagen City Store Delhi South: Ground Floor, Plot No. 22A, Lajpat Nagar Part IV, New Delhi – 110024.